How To Banish a Boring Blog

At one time or another every blogger experiences some kind of block and wonders what they should be writing about. It is just the same with business blogs. The fear of not knowing what to say on a blog is in fact one of the most common laments I hear from business bloggers.

There are many places and situations from where business bloggers can find inspiration, but it often takes practice. It will take some time but with more blogging practice you will be able to see topics and ideas fairly easily. Sometimes when uninspired, the best place to start is, believe it or not, your calendar.

There are days and months of every year that you can use for ideas. There are of course the major holidays that we all know like Mother's Day, Father's Day and New Years, and then there are plenty of other interesting events or holidays that you can use to fill your post with relevant and different blog posts. Posting about different holidays and events will create a lot of evergreen posts and that means you will gain traffic from this work year after year.

Here's an example. Did you know that February is International Expect Success Month or that the first Sunday of every August is Friendship Day? These are excellent topics with wide appeal. No matter what your market is, you can surely find something to tie these events into your business blog.

On International Expect Success Day, a school supplies store could blog about how to have a well rounded discussion with your child about the many faces of success, or ideas for teachers who want to use this day in their teachings. Any other blog owner could ask readers to share their past experiences and future goals for success.

Friendship Day, can benefit even the most unlikely blogs. For example, a handy man's business blog can talk about how some customers have become good personal friends. We know that happens a lot. It also shows your readers - potential customers and referrers, you are approachable, easy to work with and likeable. People do not hire those they do not like.

There are many more events including local, international and even some spiritual events. Find calendars you can look at online by doing a search. Another thing you could do is to make your own calendar using the information you've collected. For example, declare a customer appreciation month. No matter what, there's no doubt you won't have any problems thinking of content for the entire year to come.

About the Author:
Lynette Chandler is passionate about helping small businesses market themselves with new media and technology based tools. She's also prepared calendar for you to jumpstart your blog. Grab yours at http://www.bloggingstarterpack.com/bloggingcalendar
Added: 17 Jan 2007
Article Source: http://articles.simplysearch4it.com/article/48183.html